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SBS Endorsed - Leadership and Communication

SBS Endorsed - Leadership and Communication

Why Attend

Superior communication skills have long been associated with leadership. In this training course, we look at both of these ingredients of success and bring them together in a comprehensive and practical manner. From preparing and organizing your thoughts to analyzing the practical reality of what you want to accomplish, this course will cover it all. You will get the opportunity to discover your hidden talents and practice what you learn before going back to your workplace and influence people, events and your own future. In addition, you will learn how a great leader enhances communication flow within his organization, wins the hearts and minds of his followers, builds consensus and gets results even when faced with resistance or difficulty.

Associations
Associations
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Overview
Course Methodology

The course uses a mix of interactive techniques, such as brief presentations by the participants, different role-plays, practical team and individual exercises, self-evaluations, and case studies.  

Course Objectives

By the end of the course, participants will be able to:

  • Apply breakthrough leadership and communication techniques to inspire an audience and become a more powerful leader
  • Evaluate best practices for influencing peers, managers, subordinates, customers, and other stakeholders
  • Effectively handle challenges such as delivering unpopular news, increasing team motivation, and winning hearts and minds
  • Analyze the impact of ethical leadership on securing team commitment and cooperation
  • Devise internal communication strategies to strengthen their company culture
Target Audience

Executives, directors, team leaders and managers seeking superior communication skills training to strengthen their leadership abilities and help them achieve greater success at all levels of their organization.

Target Competencies
  • Leading others
  • Communicating effectively
  • Handling conflict
  • Influencing others
  • Presenting ideas
  • Gaining commitment
Course Outline
  • Organizing and delivering thoughts and messages
    • Understanding your leadership role and its relation to communication
    • Organizing your ideas using mind mapping
    • Presenting vs. Public Speaking
    • Essentials of public speaking
    • Communicating tasks and assignments effectively
    • Communicating performance issues
  • Earning credibility as a leader
    • Identifying the characteristics of a credible leader
    • Establishing your credibility firmly
    • Six main sources of power of any leader
    • Creating a positive professional image within the organization
    • Changing communication style depending on team member and condition
    • Motivating through communication
    • Creating an environment of engagement
  • Winning hearts and minds of people
    • Knowing your employees
    • Managing your employees' expectations
    • ‘Selling’ your ideas to an audience
    • Creating a persuasive message that evokes the right emotions
    • Adjusting your message to accommodate the audience’s needs, wants and style
    • Communicating difficult news or unpopular messages
    • Leading and communicating during a crisis
  • Building consensus, commitment and cooperation
    • Principles of ethical leadership
    • Ethical dilemmas faced by leaders
    • Identifying techniques for building consensus
    • Describing how to secure commitment and cooperation to your change initiatives
    • Creating healthy inter-departmental cooperation and communication
  • Leading organizational communication
    • Controlling and managing rumors
    • Dealing and managing office politics
    • Responding to key political behavior
    • The four types of grapevine chain
    • Choosing the right channel for communicating your message
    • Communicating and leading your organizational vision, mission and values
Associations
Associations
SBS Swiss Business School

SBS is a management institution dedicated to preparing students for careers in the global economy. SBS offers programs which specialize in International Management, Finance, Marketing, and other fields.

SBS teaches state-of-the-art theory, immerses students in international experiences, and connects them to best practice in business.

SBS Swiss Business School has received institutional accreditation in accordance with the Higher Education Act (HEdA), is accredited by the Swiss Accreditation Council as a University of Applied Sciences Institute (AAQ), by the British Accreditation Council as an Independent Higher Education Institution (BAC), by the accreditation association for business education (ACBSP), by the Specialized Accrediting Body for Business (IACBE), and is recognized as a national advocate and institutional voice for promoting academic quality (CHEA).

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Schedule & Fees

2024 Schedule & Fees

There are no public sessions remaining for the course this year. Please contact us if you wish to have a customized in-house session, or to find out how an additional public session can be scheduled.

2025 Schedule & Fees

Location & Date
19 - 23 Jan, 2025
Dubai
Arabic
Venue to be assigned
6 - 10 Apr, 2025
Dubai
English
Venue to be assigned
22 - 26 Jun, 2025
London
Arabic
Venue to be assigned
10 - 14 Aug, 2025
Dubai
Arabic
Venue to be assigned
21 - 25 Sep, 2025
Dubai
English
Venue to be assigned
19 - 23 Oct, 2025
Cairo
Arabic
Venue to be assigned
16 - 20 Nov, 2025
Dubai
Arabic
Venue to be assigned
14 - 18 Dec, 2025
Dubai
English
Venue to be assigned
Fees
Per participant

USD 5750

Fees + VAT as applicable

(including coffee breaks and a buffet lunch daily)

Discount Plans & Cancellations Policy

Meirc reserves the right to alter dates, content, venue, trainer, and to offer courses in an integrated virtual learning (IVL) format whereby face to face classroom participants and virtual learners participate simultaneously in the same course in an interactive learning experience.

Tax Registration Number: 100239834300003

Virtual Learning
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