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Creative Thinking and Innovation Techniques - Virtual Learning

Creative Thinking and Innovation Techniques - Virtual Learning

Why Attend

Creativity is recognized as a critical success driver for organizations and individuals. While some consider creativity an innate talent that one may or may not have, the prevalent modern thinking is that it is a skill that, given the right nurturing environment, can be developed and harnessed by anyone in any organization.

This course examines the conditions necessary to build such an environment. Using examples from the worlds of business, art, and science and with the practical application of brainstorming, mind mapping, and others, we give participants the instruments they need to transform their life, environment, and workplace.

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Course Methodology

This course uses a mix of interactive techniques, which, in addition to brief presentations by the consultant, include self-awareness tests, exercises using newly learned creative techniques, games, lateral thinking exercises and puzzles, case studies, and video clips with extensive debriefs.

Course Objectives

By the end of the course, participants will be able to:

  • Optimize their potential for creativity and innovation 
  • Apply creative thinking skills and methods in work-related or personal situations
  • Employ a variety of creative thinking strategies in the workplace
  • Practice thinking in non-conventional ways by thinking out of the box, using mind mapping, picture associations, and other methods
  • Create a pleasant work environment conducive to creativity for self and others
Target Audience

Supervisors, managers, team and project leaders, and all individuals who need to adopt a more creative approach in life or at work, solve problems, come up with new initiatives, initiate and introduce changes, or deal with personal or organizational issues in non-conventional ways. The course will also benefit anyone interested in recognizing and developing their own or a group's creative potential.

Target Competencies
  • Thinking creatively
  • Being flexible
  • Creating an innovative workplace
  • Persistence thinking
  • Applying innovation
  • Analyzing problems and situations
Course Outline
  • Definition of Creativity
    • Creativity and civilization
    • Invention, innovation, and creativity
    • Pillars of creativity
    • Creativity versus madness and intelligence
    • Understanding the two hemispheres of the brain
    • Lateral thinking and its applications
  • Creativity as a Business Tool
    • Traits of creative thinkers
    • Barriers to innovation
    • Three enablers of creativity
    • Factors influencing individual creativity in an organization
    • Innovation and organizational culture
    • The cases of Google and 3M
    • The five classical creative methods
    • Ways of overcoming barriers
    • Tips for the workplace: Developing a culture of creativity, exploring the problem area, generating and evaluating ideas
    • Critical thinking skills versus creative thinking  
  • Exploring the Idea Generation Process
    • Brainstorming and its types
    • Ten attitudes that kill creative ideas
    • Thinking hats for creative problem solving
    • The four thinking styles by Edward De Bono
  • Creative Thinking Strategies
    • Some “theories” of creativity
    • Creativity tools
    • Synectics
    • Picture associations and biotechniques
    • Mind mapping
    • TRIZ
    • The power of opposite thinking
  • Barriers to Creative Problem-solving
    • Stages in problem-solving and decision-making
    • Anatomy of a problem
    • Steps for creative problem-solving
    • Barriers to decision-making
    • Creative problem-solving tips
Schedule & Fees
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