Passionately developing careers since 1958.

Excellence in Tourist Experience and Visitor Management

Why Attend

This course provides an in-depth understanding of the factors that affect tourism behavior. Firstly, it deals with the theoretical approach to understand tourists’ behavior and the relationship between their motives and decision-making. Secondly, it examines strategies followed in providing high-quality visitor care and matching these strategies with the diverse needs of tourists. Thirdly, it offers an overview of best practices to provide a safe environment for visitors. Finally, it presents different methods to follow for assessing visitor satisfaction.

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Overview Course Outline Schedule & Fees

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Course Methodology

This course combines both theoretical and practical approaches. It is built using an interactive learning method including presentations, case studies, discussions, and group exercises.

Course Objectives

By the end of the course, participants will be able to:

Define the key factors that influence tourist behavior
Explore the importance of visitor care in the tourism industry
Examine the different needs of visitors and develop strategies to meet diverse expectations
Design effective strategies for visitor safety and risk mitigation
Evaluate the effectiveness of visitor management practices

Target Audience

Managers, supervisors, and destination administrators directly or indirectly involved in the tourism management sector.

Target Competencies

Tourism psychology
Caring for visitors
Analyzing behaviors
Communicating effectively
Cultural awareness

Tourist and visitor care
- Tourism psychology and its impact on the tourist behavior
- Key motives of today’s tourists
- Factors influencing tourist decision-making
- Tourist perception and interpretation of experiences
Visitor management planning
- Principles and steps in visitor management planning
- Implications for the tourism governance and stakeholders
- Identification of the needs of different types of tourists
- Development of visitor management policies and strategies
Effective communication in visitor care
- Importance of effective communication in visitor care
- Emotional aspects of tourism
- Ethical considerations in visitor care (cross-culture)
- Development of communication and informational plan
Visitor safety and security
- Risk identification and assessment
- Emergency planning and response
- Best practices in visitor safety and security
Visitor satisfaction evaluation
- Need for evaluating visitor satisfaction
- Data collection and analysis methods
- Measuring visitor satisfaction and experience
- Monitoring and evaluating visitor impact

2025 Schedule & Fees

There are no public sessions remaining for the course this year. Please contact us if you wish to have a customized in-house session, or to find out how an additional public session can be scheduled.

2026 Schedule & Fees

Per participant

12 - 16 Jul, 2026
English
Dubai
Venue to be assigned