Backcasting is used in futures studies as an alternative to traditional strategic planning approaches. In a sense, backcasting is a mirror image of forecasting. While forecasting involves predicting the future based on current trends, strategists use backcasting to envision a desirable future and determine what must happen to reach that goal. Join us on this webinar to learn more about how backcasting can help you in your strategic planning initiatives. We look forward to seeing you.
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