Advanced Business Writing

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Communication Skills

Advanced Business Writing

Program Objectives:
By the end of the program, participants will be able to:

Write advanced emails, memos and letters in a clear and concise way.
Organize the content by using an effective introduction, body and conclusion.
Present the written ideas in logical sequence.
Satisfy the requirements of the reader by outlining his/her needs and benefits.
Apply the ABC formula (Accurate, Brief and Clear) when writing.

This program is designed for:

All individuals whose work requires business writing, including memos, letters and emails.

This program is worth 25 NASBA CPEs.

Note: It is essential that participants have a good command of the English Language.

Fees in US$:

Per participant $3,800
Frequent nomination $3,420
(including coffee breaks and a buffet lunch daily)

Discount Plans, Refunds & Cancellations Policy

Locations & Dates:

11 - 15 Mar 2012
Dubai, English

25 - 29 Nov 2012
Dubai, English

Meirc reserves the right to alter dates, content, venue and trainer with a reasonable notice time.

One extra free place for every 2 paid nominees

Delivery Type: Group-Live

Pre-requisites: None

Related Programs:

Program Outline

Advanced Techniques for Effectively Writing:

Brief and Professional Emails
Brief and Professional Letters
Brief and Professional Memos
Other Business Documents

Organizing the Content

Strong Capturing Introduction
Proper Factual Body
Effective Logical Conclusion
Creating a Coherent Document
Creating a Cohesive Document
Use of Visual Aids in Writing
Matching Visual Aids with Words
Converting Visual Aids into Words
Converting Words into Visual Aids

Logical Sequence of Ideas

Writing is a Thinking Process
Writing is NOT a Mechanical Process
Proper Flow of Ideas
Avoiding Confusing Ideas for the Reader
The Writing Planning Process
The Writing Building Blocks

Use of Clear Language

The 10 Cs of Powerful Writing
The Big B of Powerful Writing
Reviewing and Revising
Editing for Clear Language
Avoiding Vague Terms and Jargon
Avoiding Cliche and Obsolete Words
The Fog Index

Matching the Tone and Style to Suit the Reader

Formal Business Writing
Semi-Formal and Informal Writing
Reader-Friendly Writing
The Reader as Your Main and Major Customer
Knowing the Needs of your Reader
The Impact of Positive Tone on your Reader
The Impact of Writing Style on your Reader
The Danger of Using the Wrong Tone with your Reader

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